exactly.  that's why his turn is even more interesting than most...eh?  
Cramer screams and rants. Why do you find his "sound logic" persuasive? --about anything?
Oh, come on SB.  You of the unconventional approach to communication trying to criticize someone (who happens to know the markets well and is seemingly convinced of developments with regard to petroleum) on his approach to communication...?
Defense: I'm one who says the "general public" responds to "sound" logic. Folk at TOD should be well beyond falling for that kind of junk science. Cramer claims that he is "MAD" and that is why the public should listen to him. Given that his show is still on the air, one has to assume he has attracted a sufficiently large group of viewers who are eager to listen to the MAD man and his screams, and to accept those rants as being credible (or entertaining) simply because of the way he intonates his rants.
I finally caught most of the segment - very good. It seems clear that he has turned a page and is awake to the idea. While the idea is exploitable to make a return off of, you can bet his viewers and readers will be hearing more about it. Lets hope he doesn't forget it at all the next time a multi-week or multi-month correction hits the sector.

As for style - I am not a Cramer hater myself. I'm a trader and can relate to him, even if I disagree with some of his opinions. He's far better than the vast majority of people selling investments or mutual funds (when was the last time most of them said "sell"?). His animated approach has gained fans and catches people's attention, and it seems clear to me that he is really trying to educate, as he goes over the same topics over and over again to ensure its sinking in.

Plus apparently he's not too worried about reputation; the show's popularity helps there no doubt. How many interviewers in the financial biz will invite a CEO to their show, listen, and then immediately tell their viewers after the interview/call to "sell sell sell"!

Not many and that's one of his values.