I'll join a Google Bomb effort.  The link text would obviously be "Daniel Yergin Day" ... though it would be nice to point to a little essay someone has written on the subject.
I like it.  But the text link should be Daniel Yergin.  Who's going to search on Daniel Yergin Day?

Westexas can write the essay, to be posted here or at EnergyBulletin, and we can link to it.  

I'll go with whatever Westextas likes, but for what it's worth, I think you've got to use a search key that is manipulable in an true goggle bomb.

"Results 1 - 10 of about 47 for danial yergin day. (0.54 seconds)"

Since "daniel yergin day" only has 47 results, I think it can be leveraged.

I don't think there's any need for a Google bomb for Daniel Yergin Day.  It would probably pop to the top of the listings using Google's normal algorithm.
Shoot, that's only 47 with my bad typing.  I'm embarassed, I'll go away now.
You actually almost had a great freudian slip/typo.  Maybe we should call it Denial Yergin Day.  But it wouldn't get any hits (although how common is any search for Yergin?).
"Who's going to search on Daniel Yergin Day?"

Me.

This is what it finds:

http://www.theoildrum.com/story/2006/5/1/181751/9406

I'll guess I write something along the lines of Heinberg's open letter to Greg Palast.  

It looks like Dan is safe today.  The EIA natural gas report seems to be pulling down oil prices somewhat.  

Don't forget CERA's testimony in front of a congressional committee in December, 2005, to the effect that they don't believe that we are near the peak.  I thought that the timing was interesting--exactly when Deffeyes was predicting that we crossed the 50% of Qt mark.

I think this Google Bomb business may explain a recent e-mail I got. I used to to be the #1 Google return on a bunch of common searches of alternative energy terms. I have noticed that now, I have dropped off the first page for some of these terms.

Right after that happened, I got an e-mail entitled "Your web site has DROPPED out of the Search Engines!". It was full of multi-colored font, bolding, and lots of emphatic text. They explained that they can fix this problem for $100. It reminded me of a mob protection racket. I couldn't figure out how (or if) they had manipulatd my site, but it would have certainly been feasible using Google Bombs.

Cheers,

RR

Google bombs used to be harmless fun.  In the old days.  Now a similar technique is used by spammers, and google is in a war of countermeasures with them.  Basically google has to change their alorithyms to exclude linkages that look fake.

I think the "honest" way to do it is to create content (Google likes content, paragraphs of text at the source and destination end), and each of us link to a Westexas essay on "key words" from our own essays (with a different name, but with "key words" in the link).

(There are other ways to change your Google Rank using your own page design.  Those $100 guys might be selling a site overhaul.  Wikipedia has a good page on Google Rank and how it works.)

What are the search terms they did? Bear in mind that "get your site high on google" is a common form of spam; the change in ranking and the email may have been a co-incidence.

They may have also been deploying 301 Redirects against you, though I thought that problem had been solved by now.