The Oil Drum

32 comments on Weekend Open Thread...

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Ben on August 27, 2005 - 4:27pm

Yes, I don't work there and I'm long past buying their contraptions. It just struck me as odd timing that they add in next years SUV's to the pricing scheme; when it seems only a short while ago that SUV's were about the only thing GM could sell without deep discounting.

:)

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coffee17 on August 28, 2005 - 4:22am

Perhaps they're trying to offset the opinion that no one is buying a new SUV. Many people these days work, and you hear around the water cooler who has a new car and what it is. Never mind that we all know only hippies buy priuses, but if the sale is actually getting enough people to buy, suddenly there's an image that no one has bought an SUV.

Additionally, this extended sales was likely planned in advance, and a good technique is to sell off the low hanging fruit first. The sale brought in people, some of whom decided to buy an albatross er, and SUV at full prices regardless. Some looked at SUV's, kicked the tires and said maybe later. Now there's an extended sale, and even some SUV's are on sale. Do you think they're going to get any tire kickers back? And since SUV's are high profit for them and still the going rage, I'd imagine there's no shortage of people who were brought in but bought full price SUV's.