Well, if this is sinking in, I hope it goes better than the whole "human population is overshooting the planet's resources" thing did in the 70s. We were warned, indeed.
Yes, the meme grows, though painfully slowly for those of us who are already aware. It will, however, remain at best an undercurrent until some shock kicks the oil price to $100 or $150 or more a barrel. Then there will be days of programs, some even daring to be apocalyptic, and the meme will fruit. Perhaps we should hope for another 6 months of meme infiltration then a sufficient but not too longterm / painful shock. But it will need to be hard enough to wake most people up and focus minds.

The other overshoot problems can hopefully follow the peak oil trojan into consciousness.