What do you suggest people do who live in Switzerland to prepare for PO (besides starting to plant a garden... :-).

It depends on your circumstances. Switzerland is a peoples of renters. The majority of the Swiss live in rented apartments rather than in private homes. Such people can do relatively little ... not even plant a garden, except possibly on their balconies.

If you are lucky (wealthy) enough to be a homeowner, you can do much more.

  1. You can try to minimize your exposure to fossil fuels. Primarily, you may consider throwing your central oil heating system out and replacing it by a heat pump. You might consider going for a liquid-to-liquid heat pump that can be supported on the primary side by a geothermal system. You might also consider to support the system on the secondary side by solar collectors. The viaGialla website may help you figure out what you might need at the location where you are.
  2. If you have an older car that you wish to trade anyway, you might consider getting a smaller (lighter) car that offers a better gas mileage. I wouldn't recommend to switch cars just for that purpose, because already in a year or two, you might be able to get a yet better deal, but if you are thinking about trading cars anyway, fuel efficiency should be taken into consideration.
  3. The worst electricity consumers in any household are refrigerators and freezers. Most modern appliances here in Switzerland are optimized for low electricity consumption, but if you currently have a very old refrigerator and/or freezer in your home, you might consider trading it. The reduction in your electricity bill will pay for it after a reasonable amount of time.

These are items that often are worthwhile looking into, beside from low-energy light bulbs that everyone is talking about. Anything else (like replacing windows or improving insulation) needs to be analyzed carefully and requires an expert. I wouldn't do it, unless you plan to renovate your home anyway for other reasons.

Apartment dwellers can do lot as well. For instance:
1. get rid of that car (probably not a reasonable option at this stage for most of the people who live in single-family homes)
2. get rid of that freezer and eat real food instead
3. wear sweaters and turn that heating down (your neighbors will heat you anyway)
4. cut down on the washing

When energy rationing starts, people will have to do a lot more. However, the savings that you propose hurt, i.e., people won't agree to do those things, unless and until they absolutely have to.

I only propose savings that I would consider myself, i.e., things that make sense here and now, either economically, because they pay for themselves within a reasonable time frame, or because they increase my independence, i.e., raise my level of preparedness for the harder times to come.

Yeah, my comment was flippant but these are also things I have considered for myself.
Different people are prepared to do different things.

Keep in mind it's not a choice for everyone either. It would be swell if those who have choices made them so as to make it easier for those who don't but that's not likely to happen any time soon, is it?
I would welcome rationing actually. What I'm concerned about is the over-privileged pricing out everybody else.